|
Week
|
Topic
|
Detail
|
|
1
|
Introduction
to business
|
·
Introduction
of Business and its objectives(Survival, profit maximization, growth, provide
a service, customer service, sales maximization, social responsibility)
·
Types
of business enterprise (Service, manufacturing, merchandizing, resource
based, not for profit, public and private)
·
Legal Forms of
Business (Sole trader ship, partnership, company, cooperative society,
franchising, multi nations)
|
|
2
|
Business
environment and Business functions
|
·
Business
environment(Features, internal environment i.e. value system, mission vision
and objectives, management structure and nature; external environment i.e.
Micro environment: suppliers, customers, market intermediaries, financers,
public; Macro environment economic environment, social environment, political
environment, legal environment, Technical environment)
·
Business
functions: Production, HRM, Sales and Marketing, Research and Development,
Customer service, Finance and accounts, Administration and IT
·
Business
organization by type: Global, National, Regional, Local
|
|
3
|
Production
|
·
Factors of
Production, Determinants of Scale of Production
·
Steps in
Production Process(Purchasing, Processing, Grading, Quality Control, ISO
certification)
·
Describing ways
to improve productivity through training, capital investment, investment in
technology, use of just in time inventory system
|
|
4
|
Marketing
|
·
Core Marketing
concepts(needs ,wants and demand; products and services; value satisfaction
and quality; exchange, transactions and relationships; markets)
·
7 P’s of
Marketing (product, price, place, promotion, process, people, physical
evidence)
·
Role and impact
of marketing on business
|
|
5
|
Management
|
·
Functions of
management (Planning, organizing, staffing, leading and controlling)
·
Levels of
management and Managerial skills(conceptual, human, technical) efficiency and
effectiveness in management; Styles (democratic, autocratic, laisez faire)
·
Best Practices
in business management (engage workers, reward efforts, be vulnerable, stay
committed, seek clarity, create cultural cohesiveness, focus team efforts,
holding regular meetings)
|
|
6
|
HRM
|
·
Functions and
Scope of HRM (1. Recruitment, Selection and introduction, 2. Personnel
administration, 3. Training and development, 4. Performance and reward
management, 5. Talent management, 6. Succession and career planning, labor
relations, HR planning)
·
Challenges to
HRM
·
Role of HR
executive (Executive, facilitator, consultant, auditor)
|
|
7
|
Financing
|
·
Meaning, nature
and significance of business finance. Financial Needs of business (Fixed
capital requirement, working capital requirement)
·
Functions of
Finance (planning and budgeting, resource allocation, operating , monitoring
and safe guarding, evaluating and reporting)
·
Classification
of sources of funds: on the basis of period(Long term, medium term, short
term), on the basis of ownership(Owner’s funds, borrowed funds), on the basis
of source of generation (internal, external) including equity shares,
retained earnings, preference shares, debentures, loan from financial
institutions, loans from banks, public deposits, lease financing, trade
credit, factoring, commercial papers
|
|
8
|
Revision
|
|
|
9
|
Business
risk and insurance
|
·
Risk and its
classification (pure, speculative, particular, fundamental, financial)
Methods of handling risk ( avoiding, controlling, accepting, transferring)
·
Insurance and
its importance both conventional and taqaful
·
Legal principals
of insurance (indemnity, insurable interest, subrogation, utmost good faith,
adhesion, waiver and estoppels)
|
|
10
|
Ethics
and social responsibility in business
|
·
Business ethics
and their importance, difference between law and ethics, Laws that govern corporate ethics ( Work
place safety, anti discrimination issue, harassment, accessibility issue,
environmental)
·
Kinds of Social
Responsibility ( Economic, legal, ethical, discretionary)
|
|
11
|
Entrepreneurship
|
·
Functions of an
entrepreneur (innovation, assumption of risk, research, development of
management skills, overcoming resistance to change, catalyst to economic
development)
·
Entrepreneurial
Process 1. Idea generation (Germination, preparation, incubation) 2.
Feasibility Study, illumination, verification.
·
Essential
qualities required for an entrepreneur. Factors affecting business success.
|
|
12
|
Important
Institutes in Pakistan
|
·
SECP
·
Stock Exchange
·
Chamber of
Commerce and Industry
·
Trade
Development Authority
·
SMEDA
|
|
13
|
International
Trade
|
·
Why nations
trade with each other? Globalization and its importance
·
Process of
international trade
·
International
trade barriers (Physical, political, economic barriers)
|
|
14
|
Pakistan
and Global Market
|
·
Major
Imports and exports of Pakistan
·
Global
Trading Partners of Pakistan
·
CPEC
a game changer
|
|
15
|
E-Commerce
|
·
What
is e-commerce? Benefits of E-
·
Business
Categories of e-commerce (B2C, B2B,B2G, G2G, C2C,G2B, G2C,C2B)
·
Ethical,
social and legal issues in e-commerce
|
|
16
|
Revision
|
|
Riaz Academy
